Mouseflow Podcast: The show for marketers who obsess over results.
Converting Talks by Mouseflow — real conversations with the marketers, analysts, and practitioners obsessed with turning clicks into customers. No fluff, no theory — just honest talk about what's actually working in conversion, UX, and digital growth.
Episodes
36 episodes
How to Run CRO Tests the Right Way: Clean Experimentation
In this audio, we’re answering these questions, trying to go deeper than such posts usually go, supporting our suggestions with knowledge from various CRO experts with decades of experience in
How CRO Experts Design Hypotheses for Experimenting
In this audio, we’ll guide you through developing data-driven hypotheses that set your CRO tests up for success. You’ll also learn how to use data effectively, identify real conversion problems...
The Sales-Marketing Tango: Steps to Harmonize Your Teams with Dipak Vadera
Are your sales and marketing teams stepping on each other's toes instead of dancing in harmony? Listen to this podcast, "The Sales-Marketing Tango: Steps to Harmonize Your Teams," and discover how to get these two vital teams moving to the same...
Building a CRO Agency: From zero to exit with Matt Scaysbrook
📣Dreaming of starting your own agency? Planning to scale up your business? This is THE podcast you don’t want to miss!Join Eddie Casado, our Head of Growth, as he teams up with
5 eCommerce Holiday Readiness Tips for 2023 [From a Website Analytics Perspective]
Get ahead of the competition this holiday season with our 5 eCommerce holiday readiness tips for 2023, offering insights from a website analytics perspective. Boost your online store's performance, enhance user experience, and increase sales by...
Optimizing Micro-Interactions for the Best User Experience
In this episode, we talk about micro-interactions, and how to analyze and optimize them. These are critical but often overlooked, of UX design. Analyzing and optimizing them through user testing and behavior analytics can lead to a more e...
7 Things You Can Learn by Recording Your Website Visitors
In this episode, the importance of understanding user behavior through session replays is highlighted. Session recording tools act like virtual CCTV for websites, allowing you to track interactions and understand why visitors take specific acti...
Salesforce Journey Builder: 10-Step Checklist of Best Practices
Marketers face challenges in winning over customers, but tools like Mouseflow and Salesforce Journey Builder can help. Mouseflow provides insights through session recordings, while Journey Builder offers personalized customer journeys.
How to Run an A/B Test in YouTube Analytics
With the competition for quality content on YouTube increasing, creators are turning to A/B Testing to effectively market their videos. Testing different thumbnails, titles, tags, and descriptions helps optimize engagement and drive more views....
Competitive Strategy: How to Analyze Your Competitors in 2023
Learn how to choose and analyze competitors effectively. Create a varied list of competitors, identify key metrics for comparison, track data in a clear sheet, examine their website and pricing model, and even test their products or services. U...